With the reorganization of the Foreign Affairs agencies in October 1999, Dr. Kiehl was named Principal Deputy Assistant Secretary and Deputy Assistant Secretary for Policy and Resources of the Bureau of Educational and Cultural Affairs
, Department of State. With USIA he was Acting Deputy Associate Director for Educational and Cultural Affairs and also Staff Director of the Interagency Working Group on U.S. Government-Sponsored International Exchanges and Training (IAWG
Overseas, Dr. Kiehl was Director of the U.S. Information Service in Bangkok, Thailand. As the first Chairman of the Bangkok Interagency Council on Administrative Support Services, he led representatives of some 34 government agencies in finding efficient solutions to administrative problems at one of the largest U.S. overseas missions. He also directed U.S. press and cultural affairs in London, Helsinki and Prague. His other Washington assignments with USIA
included: Acting Director and Deputy Director, Office of Program Coordination and Development and Country Affairs Officer for the USSR and the Baltic States.
William Kiehl joined the U. S. Foreign Service in 1970 and retired with the rank of Minister-Counselor in the Senior Foreign Service. His first overseas posting was to Belgrade, Yugoslavia; followed by assignments to Zagreb and to Colombo, Sri Lanka. Kiehl escorted the exhibition "Agriculture USA"
throughout the former Soviet Union in the late 1970s and thereafter served as Embassy Press Officer in Moscow. A decade later he was Public Affairs Advisor to Ambassador Max Kampelman and the U.S. Delegation to the CSCE Moscow Conference on the Human Dimension
. He was a principal member of negotiation teams for cultural and exchanges agreements with the former Soviet Union and Czechoslovakia. During his career he directed media responsibilities for overseas visits by Presidents Reagan, Bush and Clinton to the United Kingdom, Finland, Czechoslovakia, Ukraine and Thailand as well as for summit-level meetings in Geneva, Helsinki and London.
His publications include: "Unfinished Business: Foreign Affairs Consolidation was only the Beginning",
National Security Studies Quarterly (Winter 2001), "Peacekeeper or Occupier? U.S. Experience with Information Operations in the Balkans", International Peacekeeping (Winter 2001-2002), "Information Operations: Time for a Redefinition?" (USAPKI, 2002); "Partnership: Information Operations and Civil-Military Cooperation in Peacekeeping", Cornwallis VIII (April 2003), "Can Humpty Dumpty Be Saved?", American Diplomacy, November 2003, "The Weakest Link in American Foreign Policy",The Foreign Service Journal, April 2004, "America's Public Diplomacy at a Crossroads", YES, 2005, America's Dialogue with the World (ed.), 2006; second edition 2007, "Humpty Dumpty Redux: Saving Public Diplomacy", American Diplomacy, (May 2008) as well as book reviews in Parameters and The Foreign Service Journal. Recent publications include: The Last Three Feet: Case Studies in Public Diplomacy (2012), The Eagle and the Elephant: Thai-American Relations Since 1833, (2010) Global Intentions Local Results: How College Can Create International Communities, (2008); "Seduced and Abandoned: Strategic Communication in the National Security Process" in Affairs of State: The Interagency and National Security (2008); and "The Case for Localized Public Diplomacy" in The Routledge Handbook of Public Diplomacy (2008).